Terms of Service

Effective date: March 27, 2026

These Terms of Service (“Terms”) govern your access to and use of the Blue Bubba websites, applications, APIs, and related services (collectively, the “Service”) provided by Anvil Labs LLC (“Anvil Labs,” “we,” “us,” or “our”). By creating an account, paying for the Service, or otherwise using the Service, you agree to these Terms.

1. The Service

Blue Bubba is a software platform that helps organizations manage conversational messaging, including features such as shared inboxes, contacts and tags, automations and workflows, scheduled messaging, dialer-style outbound tools, REST APIs, and webhooks. Message delivery may rely on third-party networks, devices, and providers (for example, Apple’s iMessage ecosystem, mobile carriers, and equipment you or we configure). We do not control those third parties and cannot guarantee deliverability, read receipts, or uninterrupted operation.

2. Eligibility and accounts

You must have authority to bind your organization. You are responsible for safeguarding login credentials, API keys, and any bridge or device credentials used with the Service. You are responsible for all activity under your account except where caused by our material breach of these Terms.

3. Customer content and compliance

You retain ownership of content you submit (“Customer Content”), such as contact lists, message text, tags, and webhook payloads. You grant us a limited license to host, process, transmit, and display Customer Content only as needed to provide and improve the Service and as described in our Privacy Policy.

You are solely responsible for the legality of your messaging and calling practices, including obtaining and documenting appropriate consent, honoring opt-outs, maintaining do-not-contact lists, and complying with applicable laws and industry rules (such as the Telephone Consumer Protection Act (TCPA), telemarketing rules, and carrier or platform policies). We may suspend or terminate access if we reasonably believe your use violates law, puts the Service or others at risk, or breaches these Terms.

4. Acceptable use

You will not use the Service to send unlawful, fraudulent, harassing, discriminatory, or deceptive messages; to distribute malware; to scrape or overload our systems without permission; to impersonate others; or to circumvent technical limits or billing. You will not use the Service in a way that violates Apple’s or any carrier’s acceptable use or messaging policies.

5. APIs, integrations, and webhooks

Where we offer APIs or webhooks, you may integrate them subject to documentation and rate limits we publish or enforce. You are responsible for securing endpoints you operate (for example, webhook receivers) and for any third-party services you connect.

6. Fees and payment

Paid plans are billed as described at checkout or in your order. Payments are processed by our payment processor (currently Stripe). By subscribing, you authorize us and Stripe to charge your payment method on the agreed schedule. Fees are non-refundable except where required by law or expressly stated otherwise. We may change prices with reasonable notice; continued use after the effective date may constitute acceptance.

7. Beta, test mode, and changes

Features labeled beta, preview, or test may be incomplete or unstable. We may modify, suspend, or discontinue parts of the Service; where material and practicable, we will try to give reasonable notice. We are not liable for third-party changes (including platform or carrier policy changes) that affect how messages are delivered.

8. Confidentiality and security

We implement reasonable technical and organizational measures designed to protect the Service. No method of transmission or storage is perfectly secure. You should use strong passwords, restrict API keys, and follow our recommended setup for any bridge or device components.

9. Intellectual property

The Service, including software, branding, and documentation, is owned by Anvil Labs or its licensors and is protected by intellectual property laws. Except for the limited rights expressly granted here, no rights are transferred to you.

10. Disclaimer

THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE,” WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT, TO THE FULLEST EXTENT PERMITTED BY LAW.

11. Limitation of liability

TO THE FULLEST EXTENT PERMITTED BY LAW, ANVIL LABS AND ITS AFFILIATES, OFFICERS, EMPLOYEES, AND SUPPLIERS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, DATA, GOODWILL, OR BUSINESS OPPORTUNITIES, ARISING OUT OF OR RELATED TO THE SERVICE OR THESE TERMS. OUR AGGREGATE LIABILITY FOR ALL CLAIMS RELATING TO THE SERVICE IN ANY TWELVE-MONTH PERIOD WILL NOT EXCEED THE GREATER OF (A) THE AMOUNTS YOU PAID US FOR THE SERVICE IN THAT PERIOD OR (B) ONE HUNDRED U.S. DOLLARS (US$100), EXCEPT WHERE LIABILITY CANNOT BE LIMITED UNDER APPLICABLE LAW.

12. Indemnity

You will defend and indemnify Anvil Labs and its affiliates against third-party claims, damages, and costs (including reasonable attorneys’ fees) arising from your Customer Content, your messaging or calling practices, or your violation of these Terms or applicable law, except to the extent caused by our willful misconduct.

13. Termination

You may stop using the Service at any time. We may suspend or terminate access for breach, risk, non-payment, or as required by law. Provisions that by their nature should survive (including ownership, disclaimers, limitations, indemnity, and governing law) will survive termination.

14. Governing law and disputes

These Terms are governed by the laws of the State of Delaware, excluding conflict-of-law rules. Courts in Delaware have exclusive jurisdiction for disputes, unless you qualify for and elect mandatory consumer protections in your home jurisdiction that cannot be waived.

15. General

These Terms constitute the entire agreement between you and Anvil Labs regarding the Service and supersede prior oral or written understandings on that subject. If a provision is unenforceable, the remaining provisions remain in effect. Failure to enforce a provision is not a waiver. You may not assign these Terms without our consent; we may assign them in connection with a merger, acquisition, or sale of assets.

16. Contact

For questions about these Terms, contact us at [email protected] or through the options listed on bluebubba.com.

Apple and iMessage are trademarks of Apple Inc. References do not imply endorsement.